Wheels of Zeus was a GPS products company building small, low-cost locator tags for kids, dogs. established by a team of famous players to include Steve Wosniak as President and Alex Fielding as CoFounder - fromer Aorpple CTO, The high value assets w- to include an SBIR Phase I award from DOE - were sold in a private acquisition in 2006 to ZonTrak - another SBIR-involved firm. Wheels of Zeus (wOz) had engineered a breakthrough in location technology, fusing the power and range of GPS with the affordability, efficiency and reliability of secure local wireless. With the firm's GPS tags and location system, one could accurately and efficiently pinpoint and determine the status of people or assets