NuGen Holdings, Inc., through its subsidiary, NuGen Mobility, Inc., is engaged in the research, development, and sale of permanent magnet electric motors and the electronic controls for such motors to original equipment manufacturers in the automotive and battery technology industries. It provides compact permanent magnet electrical motor systems; controllers; vehicle interface modules, including energy storage, management, and monitoring systems; and related software for applications in various markets comprising electric/hybrid electric vehicles, materials handling equipment, distributive power, ground support equipment, motion control, and military systems. The company primarily focuses on the electric vehicle market in China and India. It has strategic relationships with Mahindra Group, Bajaj Auto Ltd, BSA Motors of India, and the United States Department of Defense. The company was founded in 2006 and is based in Ashburn, Virginia.