With agriculture being fundamental to human existence, as populations grows agriculture productivity must increase to keep pace - a condition that requires continuous optimization of agriculture processes. To date this has been primarily a manual endeavor dependent on the experience level of those involved with results potentially varying radically. Agrofocal is building a system with computer vision and AI for crop-monitoring that directly addresses current issues potentially enabling farmers world-wide to make informed decisions based on objective crop measurements. Developed system provides useful insights in real-time, is easy to use, and is affordable.