AgileQR, Inc., doing business as 121nexus, operatesd online platforms that help campaigns and elected officials in communicating with their constituencies. It offered 121 Campaign, which helped elected officials in engaging with their voter base and personalizing politics; 121 Constituency, which is used by leaders in offices to interact with and mobilize their people on various issues. The validation and success of the technology in political campaigns attracted new investment in an alternate deployment of the micro-targeting technology to create biomedical track & trace solutions. These cloud-based solutions allow biomedical manufacturers to generate unique URLs, embodied as links and QR codes on biomedical packaging. These URLs link to unique landing pages that can be instantly customized to feature compliant and real-time media relevant to the biomedical product at the item level. In essence, every individual biomedical item has its own unique web page on which all supply chain parties can communicate data about the item, such as critical safety information (i.e. recall notices, expiration warnings) and educational media (i.e. instructions for use, proper usage videos). 121nexus has partnered with Cleveland-based specialty printing and packaging firm Ross PPD Corporation, offering and supporting the biomedical cloud products under the MDDTrack, IFUTrack, and PharTrack brands.