Affectifi describes by management as a "benefit" corporation that creates technology to promote emotion awareness and literacy among adolescents, young adults, and educators. Anchored in cognitive science research undertaken at Columbia University by the two Founders of Affectifi, the created platform seeks to honor both the art and the science of emotions by teaching emotion science through digital storytelling. An edtech and analytics company that combines emotion science, premium media content, and AI-assisted technology Affectifi is attempting to deliver a breakthrough in the development of social and emotional skills.
