SBIR-STTR Award

Mobile Phone Geospatial Data for Threat Assessment
Award last edited on: 12/14/22

Sponsored Program
SBIR
Awarding Agency
DOD : AF
Total Award Amount
$1,549,214
Award Phase
2
Solicitation Topic Code
AF193-CSO1
Principal Investigator
Brent Mckay

Company Information

Bulzi LLC

895 Dove Street Suite 300
Newport Beach, CA 92660
   (949) 903-1160
   N/A
   www.bulzi.com
Location: Single
Congr. District: 48
County: Orange

Phase I

Contract Number: FA8649-20-P-0402
Start Date: 12/12/19    Completed: 12/12/20
Phase I year
2020
Phase I Amount
$49,998
America's homeland is no longer a sanctuary. Threats to our citizens, infrastructure, and facilities are omnipresent. Securing DoD facilities and supply lines domestically is critical. Bulzī Media is an industry leader in geospatial human intelligence. We use our technology commercially to inform outdoor advertising networks about consumers exposed to locations of interest. We propose extending our commercial technologies into DoD threat assessment solutions to help protect facilities and other areas of interest from breach, provide post-breach analytics, and facilitate real-time first-responder intelligence. Every day Bulzī collects and analyzes over 30B U.S. mobile location records from 800M unique devices (we see more mobile phones than Apple, Facebook, and Verizon combined!), Using patented technology, Bulzī has associated 500M of these devices to the consumer carrying them, including their household of residence and travel patterns. This combination of data scale and consumer intelligence gives Bulzi a more detailed view of human movement and activity than was possible at any time in our history. Having the ability to identify where people have been, where they are now, who they are, and who else they associate with is of obvious importance for a wide range of threat assessment, intelligence, AFSOC and first responder use c

Phase II

Contract Number: FA8649-20-C-0189
Start Date: 7/23/20    Completed: 10/23/21
Phase II year
2020
Phase II Amount
$1,499,216
Bulzi will adapt its Technology Readiness Level 9 (TRL-9) “LOCALiz” product to support Base Security and other threat assessment applications. LOCALiz is a platform that provides privacy-compliant access to our mobile location data for a variety of services. Currently those services are targeted at outdoor advertising customers. This SBIR proposal is designed to adapt our commercial technologies into DoD and commercial threat assessment solutions to help protect facilities and other areas of interest from breach, provide post-breach analytics, and facilitate real-time first-responder intelligence. This proposal is intended to fund modifications of LOCALiz to service USAF threat assessment solutions for Base Securi