Bio-Behavior Analysis Systems was founded to expand upon and commercialize the results of more than 30 years of psychophysiological and bio-behavioral research by the late Dr. John A. Stern. The focus is on using bio-behavioral measures to unobtrusively detect psychological state. In order to be unobtrusive in common, real-world settings, the bio-behavioral measures we use must be those that can be recorded and analyzed without attaching extraneous devices to the person being monitored. Thus, wherever feasible, measures are gathered without the use of electrodes, special hats, galvanometers attached to a person's fingers, blood pressure cuffs, pneumograph devices wrapped around a person's chest, or the like. The firm specializes in using ocular (eye related) measures to detect lapses in alertness. Such lapses are major contributors to operator mistakes such as delayed reactions or incorrect decisions. In many settings, such as driving a vehicle, flying a plane, or managing a military engagement, these mistakes can result in severe injury or death. By creating software and hardware systems that can detect momentary lapses in alertness and notify the operator when such lapses occur, the hope is to prevent many operator errors and save lives.