WattGlass LLC is commercializing a novel antireflective and self-cleaning glass coating technology that was developed and patented during Ph.D. research at the University of Arkansas. The firm's coatings virtually eliminate reflection, glare and fogging on glass and other transparent materials using a proprietary nanoparticle coating. Potential applications include automotive, consumer, building glass, and solar PV. The firm's initial target market is solar cover glass. WattGlass has achieved 3rd party validation in this area.